Alex Macfarlane

Alex Macfarlane

Austin, Texas Metropolitan Area
1K followers 500+ connections

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Indeed.com
University of Missouri-Columbia

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Build small, build fast, think big.

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Publications

  • Sustainable Competitive Advantage for Accountable Care Organizations

    Journal of Healthcare Managment

    In the current period of industry reform, Accountable Care Organizations (ACOs) have emerged as new models for the delivery of high quality and cost-effective health care delivery. However, few ACOs operate in direct competition with one another, and the accountable care business model has yet to discover a means of continually developing new marginal value for patients and network partners. With Value Based Purchasing and Patient Consumerism becoming stronger market forces, ACOs will require a…

    In the current period of industry reform, Accountable Care Organizations (ACOs) have emerged as new models for the delivery of high quality and cost-effective health care delivery. However, few ACOs operate in direct competition with one another, and the accountable care business model has yet to discover a means of continually developing new marginal value for patients and network partners. With Value Based Purchasing and Patient Consumerism becoming stronger market forces, ACOs will require a strategy to build organizational sustainability and competitive advantage in order meet the value demands set by customers and competitors. This paper proposes a strategy, adapted from the disciplines of Agile Software Development and Lean Product Development, through which ACOs can engage internal and external customers in the development of new products that will provide both sustainability and competitive advantage to the organization by decreasing waste in development, developing specialized knowledge, and closely targeting customer value.

    Accepted for publication 2/12/2014.

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