Aubrey Beardsley’s Perverse Recipe for Success

The parasitic quality of the Victorian artist’s illustrations was their greatest strength.
English illustrator Aubrey Vincent Beardsley.
Aubrey Beardsley was hailed as “the very essence of the decadent fin de siècle” for transgressing both social and aesthetic norms in his work.Photograph by Frederick Evans / Hulton Archive / Getty

The art of dying is hard to master, especially if you bequeath an artistic legacy. Live too long, and your reputation may be marred by retrograde politics or senescent late work. Pass too soon, and your best years may be presumed to lie ahead. Aubrey Beardsley nearly fell prey to the second fate. The artist and aspiring writer was just twenty-five when tuberculosis ended his life on March 16, 1898. In a sense, his entire œuvre could be classed as juvenalia, fit only for dismissal or could-have-been counterfactual. But his short and dazzling career in fact suggests one way to master the art of dying: work fast, expire early, and define a decade’s aesthetics.

Beardsley’s birth and death aligned with a distinct period in British and art history. This twilight of the Victorian era witnessed one revolution in gender and sexual politics and another in visual aesthetics. Beardsley’s pen-and-ink drawings synthesized the two. His prospectus illustration for The Yellow Book, one of the two magazines he co-founded and edited, captures his art work’s effect, as well as its marketability. In this image, a stylish lady has seized an ink-soaked evening to wander unchaperoned; she browses for books, not boys, and pointedly disregards the vendor before her. It is night prowling done in black blocks and driving lines, Art Nouveau for the independent New Woman.

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In just six working years, Beardsley produced more than a thousand art works and was hailed as “the very essence of the decadent fin de siècle” for transgressing both social and aesthetic norms. (The art critic Roger Fry preferred the label “Fra Angelico of Satanism.”) Beardsley was no snob when it came to the commissions he accepted—he lent his talents to Christmas cards and poster advertisements alongside book covers and lavish illustrated editions. Advances in print technology, especially photo-engraving, allowed these images to circulate at a high speed and low price. From galleries to shop windows, Beardsley’s distinctive style briefly flooded London.

“Aubrey Beardsley, 150 Years Young” (Grolier), by Margaret Stetz, returns us to the Beardsley moment. The comprehensive and visually rich exhibition catalogue extends an exquisite show at New York’s Grolier Club last fall that Stetz and her partner Mark Samuels Lasner co-curated for the sesquicentennial of Beardsley’s birth. Better still: the book is compact and priced at just twenty-five dollars. In contrast, Linda Gertner Zatlin’s “Catalogue Raisonné” of Beardsley’s work comprises two heavy volumes and costs nearly two hundred dollars more. For those uninclined to allocate table space or funds, “150 Years Young” is a welcome alternative.

Book prices mattered a great deal to Beardsley. He was an insatiable reader with a collecting penchant but, unlike many Victorian aesthetes, was not born into wealth. Beardsley’s mother hailed from a debt-ridden branch of the illustrious Pitt family; his father lost his modest inheritance in a lawsuit settlement soon after entering the marriage. Beardsley grew up knowing that he would have to earn his own living, but he was diagnosed with tuberculosis when he was seven, making many vocations impossible. For the rest of his life, he was periodically kept in bed by flareups of the disease. In these interludes, he read and drew extensively. Charles Dickens’s books inspired an early childhood commission: a set of dinner place cards that helped net the ten-year-old thirty pounds from a family friend, in 1882.

Beardsley soon moved on to reading bawdy Jacobean drama and French adultery novels, doodling as he went, and he often considered pursuing his own writing career. Visual art, though, proved more remunerative. After finishing grammar school, Beardsley worked clerical day jobs until his first real break: an 1892 contract with the publisher J. M. Dent to illustrate a deluxe edition of Sir Thomas Malory’s chivalric romance “Le Morte D’Arthur.” It took Beardsley two years to complete that project, which became a capsule of his changing technique. He began closer to the Pre-Raphaelite tradition, rendering a medievalist realm of idealized damsels and lavish detail. But the influence of japonisme and continental symbolists such as Carlos Schwabe and Odilon Redon gradually became apparent. Planes flattened, lecherous satyrs popped up, border garlands grew sensual fruits. These transgressions were as formal as they were sexual. Bolder, darker, and more stylized, the drawings turned fancy to phantasmagoria.

Overt discord between text and image soon became Beardsley’s signature. A monkey unmentioned in the text appears in his version of Théophile Gautier’s “Mademoiselle de Maupin.” In his illustrations for Aristophanes’ “Lysistrata,” the characters don stockings and ruffles. The title page of one of Beardsley’s projects, a reissue of Alexander Pope’s narrative poem “The Rape of the Lock,” put the practice nicely: “embroidered with nine drawings by Aubrey Beardsley.” If to “illustrate” is to clarify, light up, or give an example, to “embroider” is to ornament or embellish, even to lie. Vacuity is one emblem of Beardsley’s visual style: his figures are often set within large blocks of black or white. But, when it came to engaging works of literature, Beardsley’s approach was fundamentally accretive. Something new was invariably added to the world the writer had conjured, even if the novelty was simply blank space.

Pope, like Malory, was long dead by the time Beardsley went to work on his verse. He may not have envisioned the phallic candles or exposed bosom that Beardsley drew to accompany the poem’s satire of Augustan aristocrats—and that literalized its erotic undertones—but he wasn’t around to complain. Living authors, though, could voice their discontent. One who did was the writer Mary Chavelita Dunne, better known by her pseudonym, George Egerton. Egerton is remembered today for her radical sexual politics and psychologically piercing short stories. Beardsley’s cover for her first collection, “Keynotes” (1893), which featured an arresting, lithe woman, her left hand on her groin, trumpets the provocative plots readers might find within. “Keynotes” sold thousands of copies and inspired Egerton’s publisher, John Lane, to launch the Keynotes Series: new books by daring writers, many of them women, all to receive the Beardsley cover treatment. But Egerton was less than pleased with Beardsley’s design; it had reduced her subtle, often harrowing, portraits of women seeking autonomy into a cheeky coquette. She embroidered right back—literally—sewing a green-satin wrapper for her own “Keynotes” copy.

Was Beardsley a gender radical or a reactionary? Part of his mystery is how his illustrations mean such different things in different contexts. Take the two little magazines he co-edited. One, The Yellow Book, was known for publishing female writers, many with radical views about sex and politics, but the other, The Savoy, was nearly an exclusively male enterprise. Both publications featured the iconic Beardsley woman: an imperious, smoldering figure who might be read as a feminist or a femme fatale. The more time you spend with these images, the less comfortable you feel alleging any coherent position to its creator. Unlike Egerton, Beardsley did not consider sex a political question. It was only ever a means to aesthetic or financial ends.

That disinterest put Beardsley at odds with his most notorious collaborator, Oscar Wilde. It is a particular irony of their relation that one of Wilde’s least remembered works—the overwrought play “Salomé” (1891)—elicited Beardsley’s most celebrated drawings. Masterpieces in asymmetric composition, they conjure a world where everything’s lewd and no one’s gender is clear. But the images’ priapic fauna and aqueous forms had little to do with the play’s coded language and byzantine atmosphere. As the writer Ada Leverson put it, “Oscar loved purple and gold, Aubrey put everything down in black and white.”

The scandal surrounding Wilde’s 1895 trials for “gross indecency” led to Beardsley’s dismissal from The Yellow Book, but the entrenched association between these two enfants terribles has obscured just how dissimilar they were as artists. Wilde’s writings may be homoerotic, but the prose remains coded and demure; prurience was reserved for the bedroom, and eventually for the courtroom. Beardsley, in contrast, seems to have done little but convalesce under the covers. Instead, he poured lust into his images and appears to have taken the art-life disjoint in stride. In response to one tart review, he blithely noted that the critic had assigned him “to the Libidinous and Asexual School.”

Beardsley’s drawings made him an emblematic figure for eighteen-nineties decadence. But his unfinished novel, “Under the Hill,” is what takes the libidinous-asexual program to its pornographic limit. The work was inspired by Richard Wagner’s “Tannhäuser”—specifically a June 26, 1894, performance of the opera at the Theatre Royal. Beardsley had seen “Tannhäuser” several times before. But this rendition revived his literary aspirations, and the next day he began scribbling something to “simply astonish everyone.” The Tannhäuser legend—in which the eponymous knight spends a year in Venus’s subterranean realm—has been told many times, but Beardsley’s version takes the prize for shock value. Pederasty goes unquestioned, a unicorn is masturbated, and one dinner includes “poussin aux accidents féminins” (“chicken with menstrual blood”) and “vits de bœufs sauce naturelle” (“beef penis in semen”).

A cover design by Beardsley for the magazine The Savoy.Art work by Aubrey Beardsley / Shirley Markham Collection / Heritage Images /Getty 

Sections of the work appeared, heavily edited, in The Savoy during Beardsley’s life, and it has been reissued several times since in varying degrees of expurgation. But it has never received the lavish scholarly attention that Sasha Dovzhyk and Simon Wilson bestow in “Decadent Writings of Aubrey Beardsley” (MHRA). It appears alongside a selection of Beardsley’s other writings: several poems, a Latin translation, and a delightful essay on Victorian advertising called “The Art of the Hoarding.” As Dovzhyk states in her introduction, the volume’s concerted goal is “to bring Beardsley’s writings from the margins of literary history and establish his reputation as a major figure in Decadent letters”—that is, not just in decadent visual arts.

The gambit may have mixed returns, at least beyond specialist circles. The great decadent novel “À Rebours” (1884), by Joris-Karl Huysmans, succeeds because it balances lexical arabesques and arcane references with a piercing study of its protagonist. In “Under the Hill,” there’s no such equipoise. Only the unicorn seems to possess psychological depth, and the prose is truly clotted with allusion. (We don’t get far in the opening description of Beardsley’s protagonist before his slim hands are compared to those of an eighteenth-century marquise as drawn by the French artist Carmontelle.) In a mock dedication, Beardsley observes that “learning without appreciation is a thing of nought.” Even his most bookish drawings follow that dictum; they resist interpretation as their flatness compels your gaze. They are an enigma for the analyst but a genuine pleasure for the uninitiated viewer. In his writing, though, one has the sense that Beardsley couldn’t stop embroidering, layering on learning till there wasn’t much left to enjoy.

Beardsley fared best when his own work maintained a connection, however tenuous, to its source—a balance he managed far better with images than with prose. In this way, he was emblematically decadent. As both stance and style, decadence relies on relating to a norm, on having something to pervert or travesty, deconstruct or decay. When it turns upon itself, it quickly loses steam. “Already I feel myself to be a trifle outmoded,” the essayist Max Beerbohm wrote in 1896. “I belong to the Beardsley period.”

This parasitic quality, though, was also Beardsley’s great strength. It allowed his aesthetic to overtake everything it touched, and in doing so to define the “period.” His images were reproduced in art magazines from Spain to Russia; his influence reached Pablo Picasso, Paul Klee, and Wassily Kandinsky. Even the vogue for Beardsley parody spoke to the artist’s sway. In the mid-eighteen-nineties, the pages of the British humor magazine Punch swarmed with illustrations by “Mortarthurio Whiskersly” and “Danby Weirdsley.” One issue provided a rhyming “Art-Recipe” for how to draw like the artist. Of the Beardsley woman, it instructed:

Take an hour-glass waist, in section,
  Shoulders hunched up camel-wise
Give a look of introspection
  (Or a squint) to two black eyes

Singular but portable, Beardsley’s quicksilver style could be put in service of any subject and any cause. As an 1897 article in The Idler archly put it, “A walk down the street and a glance at the hoardings, or a cursory inspection of the illustrated periodical press will serve to convince one that—however unfortunate it may seem to us—Mr. Beardsley has founded a school.” Sometimes one “Art-Recipe” is enough. ♦